Bring the Intensity, Ladies!

Hi {!firstname_fix},

Here is an opportunity for me to get on my soapbox.

When you workout, make it intense. That's not to say unsafe.
Intense. There is a difference.

Especially the ladies. We've grown up thinking that physical
exertion is dangerous.

Nothing could be farther from the truth. And from personal
experience women are all too often told to not be too physical.

Makes no sense. Because once my female clients get around to upping
there intensity they tend to outperform the men. For tow reasons.

1. They have better defined goals. By the time they have gotten to
me they have thoroughly thought out why they are there and what
they want the outcome to be. Most men, not so much.

2. No use for being macho. They don't rush, LISTEN to the coaching,
make changes, and maintain form until failure.

Sounds like a great client? Yup, very often.

And here is the best part. Once you raise the intensity of workouts
the results automatically accelerate. This is how our body
responds. Walk in the park, not much happens. Very low effort, very
low return. High intensity, high returns.

Now, unlike the popular conception that high intensity must make
you vomit, nothing could be farther from the truth. It's about
finding your limits and performing at that level on a consistent
basis, pushing to the next level.

So men, take notice. If the ladies ever figure out that intense
workouts are not the sole domain of men, we are in deep, deep
trouble. Though I think it's for the better!

Let's go ladies, show 'em how it's done!

In health,

Todd